RSL Internet Collective

Collective AI licensing

Licensing infrastructure for the open internet.

RSL Collective represents thousands of publications to AI developers through a single, auditable license — and returns royalties to the publishers whose content creates the value.

Founding members

Reddit
People Inc.
Yahoo
Internet Brands
Ziff Davis
USA Today
Vox Media
wikiHow
Stack Overflow
O'Reilly Media
Medium
Quizlet
Fast Company
Inc.
Note Inc.
Slate
BuzzFeed
Ranker
Backed byFounding publishersInternet standards bodiesRights organizations

What the collective does

One license for the whole web.

A single agreement represents publishers to AI developers, measures how their content is used, and returns royalties to the people who produced it.

01

Collective licensing

One auditable agreement represents thousands of publications to AI developers, so publishers don't negotiate one by one.

02

Represented rights

Publishers declare their terms once, and the collective represents and enforces them with every AI developer it licenses.

03

Royalty distribution

Licensing revenue is returned to publishers based on how their content is used, with auditable reporting.

Compensation

Paid for the value your content creates.

Your work isn't averaged into a flat rate. Compensation follows how your content is used to produce AI outputs and how much value that use delivers — so distinctive, trusted, heavily-relied-upon content earns accordingly.

01

The value of the contribution

Content that drives an output, or that an AI surfaces by name, earns more than content used lightly. Behind-the-scenes influence counts too — just proportionally.

02

The depth of reliance

Sources that AI systems return to again and again earn more over time. Consistent, trusted content is recognized for the reliance it carries — not just a single use.

03

The value of the use

Content powering higher-value AI products and markets is compensated from those richer pools. Premium use is paid as premium.

Fig. — What determines your share

How your content is used

Its role in the output, and whether your name is surfaced

How often it's relied on

Sustained reliance across many outputs

Where it's used

The value of the AI product and market

All three feed in

Your compensation

Scales with the value your content creates

No flat rates, no averages — every source is valued for what it actually contributes.

How it works

Rights in, royalties out.

Publishers declare their rights once. The collective licenses access to AI developers and returns royalties, measured and audited.

Fig. 01 — Rights & royalty flow

Publishers

declare rights

Rights declaration

machine-readable

Collective license

single agreement

AI developers

licensed access

← royalties

Usage-based distribution returns to publishers, measured and audited by the collective.

Participate

Enroll your publication in three steps.

STEP 01

Declare

Add a machine-readable rights declaration to your site — a one-time setup.

STEP 02

Enroll

Join the collective license that represents you to AI developers.

STEP 03

Receive

Collect royalties, distributed and audited transparently.

2,400+

Enrolled publications

18.6M

Licensed works

$42M

Royalties distributed

95,000+

Creators represented

Collective licensing is the only mechanism that scales rights to the size of the web while returning value to the people who create it.

— RSL Collective governance charter

View governance charter →

Join the collective

Represent your publication in collective AI licensing.

Enrollment is open to publishers of any size. Declare your rights, join the license, receive your share.